Select Report Sections

Know what each report block shows, so you can present it with confidence.

Why it matters: A report you can narrate beats a report you just forward.

Before you start

  • A generated report

Step-by-step

  1. 1

    Traffic blocks

    Visits & Engagement (GA4 users, organic users, engaged sessions, bounce) and Search Console (clicks, impressions, CTR, position) — each vs previous period.

    Traffic blocks in the Kleverish dashboard
    Step 1 — Traffic blocks in the Kleverish dashboard
  2. 2

    Local & rankings

    Google Business Profile metrics, keyword movements (improved/dropped/stable/new/Top-10) and GMB keyword rankings.

  3. 3

    Delivery blocks

    Monthly SEO tasks with statuses, backlinks performance (DA, totals, referring domains) with details, and published pages & blogs.

Expected result

You can walk a client through every number and what drove it.

Helpful tips

  • Open review calls with Events Performance — thank-you submissions, WhatsApp clicks and calls are the outcomes clients pay for.

Common mistakes

  • Presenting every metric with equal weight — lead with outcomes, support with diagnostics.

Troubleshooting

A number looks wrong

Check the comparison periods first — a 28-day month vs a 31-day month explains most 'drops'.

Related guides

Add Branding Export Reports

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