Report Builder
The Report Builder turns your raw audit, keyword and backlink data into clean, client-ready reports. Choose the sections that matter, add your agency's branding, and export a polished document in a few clicks.
Why it matters: Clear, branded reporting is how clients see the value of your SEO work — it turns raw data into a story they understand and keeps them subscribed.
Before you start
- At least one completed audit, keyword or backlink dataset for the project
- Your logo and brand colors, if you plan to white-label the report
In this section
Key benefits
Helpful tips
- White-labeled reports reinforce your agency's brand every time a client opens one.
- Section-level control means you only show clients metrics that are relevant to them.
- Exported reports can be reused as a monthly template, saving setup time.
- Consistent reporting cadence keeps clients engaged and reduces churn.
Common mistakes
Common mistakes
- Including every available section, which overwhelms clients instead of highlighting progress.
- Forgetting to update branding after switching agency logos or colors.
Troubleshooting
My report is missing a section
Sections only populate once the underlying module has data — run an audit, add keywords or check backlinks first, then rebuild the report.
Watch the Complete Tutorial
A short video walkthrough of the Report Builder — coming soon.
Video tutorial coming soon
We're recording a walkthrough for this guide — check back shortly.
Related guides
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