Domain Authority
The Domain Authority module scores your site's overall credibility and predictive ranking strength, then breaks down the underlying metrics — link profile, trust signals and more — so you understand exactly what's driving the number.
Why it matters: Authority is relative — knowing your score, and how it stacks up against competitors, tells you whether to invest in more content, more links, or both to win the keywords you're chasing.
Before you start
- A project with your website's domain already added
- A list of 2-3 competitor domains for useful comparison
In this section
Key benefits
Helpful tips
- Gives you a single trustworthy benchmark to track over time.
- Makes competitor comparisons fast and objective.
- Helps justify link-building and content budgets with a clear before/after metric.
- Flags whether ranking struggles stem from authority gaps or on-page issues.
Common mistakes
Common mistakes
- Treating Domain Authority as a Google ranking factor rather than a directional, third-party benchmark.
- Obsessing over small week-to-week fluctuations instead of the longer-term trend.
Troubleshooting
My score dropped after adding new backlinks
Authority scores factor in link quality, not just quantity. Low-quality or spammy new links can offset gains — check Backlink Quality to review what changed.
Watch the Complete Tutorial
A short video walkthrough of Domain Authority with Kleverish — coming soon.
Video tutorial coming soon
We're recording a walkthrough for this guide — check back shortly.
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